Aggressive Pricing Competition for Analog ICs

Jan 23, 2024 3:19:43 PM / by Supplyframe

Texas Instruments' pricing strategy continues influencing other analog IC suppliers, driving prices downward and increasing price flexibility. Granting cost-downs on higher-volume commitments, peer suppliers Microchip, Infineon, NXP, and STMicroelectronics have become malleable. Still, inflated customer inventories are likely limiting customers' abilities to take full advantage of the situation. According to the Commodity IQ Price Index, analog power and analog signal device pricing was down sequentially in Q3 2023 by 13% and 9%, respectively. Meanwhile, channel and supplier inventories for analog ICs remain well over twice the Commodity IQ Inventory Index pre-pandemic baseline.

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